Spring is in the air and it comes with some exciting social media posts you can use to build your business. When it comes to planning out your Spring social media posting schedule, never stretch into an area that doesn’t make sense for your business or brand. Instead, you should choose from the ideas below that will best benefit the audience you are serving.
#1 Spring Social Media Post Idea – Contests
Everyone loves participating in a contest, especially when they can win something. Make sure your contest is fun for your participants as well as beneficial to your business. Ask participants to like, share or tag others to get more followers on your account.
Spring Contest Ideas:
Spring in 6 Words – Have people comment on your post or make a post on their social media telling a springtime story in 6 words or less. Make sure if they are sharing their own post, they tag your account in the post to get entered.
Photo Contest – Ask customers to share a picture of how they’re using or planning to use your products or services this spring and to tag your business in the post. During the submission period, share the best posts on your social accounts and get your audience’s opinions on them.
Guess How Many – You can run simple contests like a “Guess how many jellybeans are in the jar or how many marshmallows.
#2 Spring Social Media Post Idea – Celebrate Fun Spring Holidays
Take advantage of known and unknown holidays for a fun and easy social media post. Try to work the holiday into what your brand is about or what you are selling.
March 8 – International (Working) Women’s Day
March 13 – Friday the 13th
March 14 – National Potato Chip Day
March 17 – Saint Patrick’s Day
March 21 – Credit Card Reduction Day
April 7 – National Beer Day
April 12 – Easter Sunday
April 16 – National Stress Awareness Day
April 18 – Husband Appreciation Day
April 22 – Earth Day
May 1 – Loyalty Day
May 4 – Star Wars Day
May 5 – Cinco de Mayo
May 10 – Mother’s Day
May 25 -Memorial Day
#3 Spring Social Media Post Idea – Show Gratitude
Gratitude matters and spring is a perfect time for you to say thank you. Create a ‘thank you’ image and post it across your social media channels with a description that shows appreciation for your clients. You can also offer a discount on your product or service as a token of gratitude. Another idea is to send 100 thank-you’s this spring. You can do this by simply picking 100 followers and sending them a message that just thanks them for following you. This can help you to reengage with people who you want to pay attention to your brand.
#4 Spring Social Media Post Idea – Sales and Specials
Springtime is a great time to capitalize on people getting a tax return by offering special deals and sales on your products. When creating content for these specials make sure your content description creates a sense of urgency in your customers. You want them to feel as if they are missing out on something if they don’t buy now.
Sales and Specials Ideas:
Spring Cleaning – Remind your customers to check out their items and throw away (donate if appropriate) any items that are expired or unused. You can then offer them a discount on a new item that they will love.
Spring Themed Products – Offer specials on items for spring. This can be anything from home décor to new spring colors for things like beauty (makeup, nail polish, sunblock, etc.)
Physical Well-Being Products – Preparing for summer means getting your body looking its best for summer. This can mean anything from changing up your skincare regimen or getting some new health and wellness items.
Farewell to Winter- Spring is a good reason to create a blow-out sale for your more winter-related items. Your customers can get a great deal and you can get rid of any winter inventory.
Mother’s Day – Celebrate this special holiday with a sale or free item with purchase. You can also offer a sale where part of the revenue is donated to a charity that helps mothers and children. People love to shop with a cause.
Easter – If you have products that are Easter-themed or good for Easter baskets make sure to run a sale or special on them. If you don’t have items that are themed for Easter, then you could always offer something like candy (my favorite is peanut butter eggs) for free with a certain dollar amount of purchase.
Bonus #1 Spring Hashtags
Hashtags are not important on every social media network, but they are everything on Instagram and Twitter. Here are some hashtags that will be great for spring posting. Remember popular and trending hashtags should be used on twitter while a mix of popular and niche hashtags work best for Instagram.
Bonus #2 Spring Photo Ideas
Spring is the time of year when color returns to the world. Also, for most places it is the time when everything starts to warm up, making it comfortable to spend more time outdoors. The best place for FREE great lighting is outdoors! So grab your phone and start snapping!
Bright Pastel Colors – This looks amazing against a spring style background such as grass or Easter eggs.
Plants and Flowers – Spring is known for things beginning to bloom. Visit a local park or botanical garden to get some great shots.
Now that you have some Spring inspiration sit down and start to plan out your content. Pull out your calendar, start filling in post ideas and block out time to take pictures for your social media.
Did you get value? If you did share the love on social media and help someone else!
Want even more tips and tricks from me?
Each Monday I post new pieces of training on my blog to keep you inspired and educated!
I also am live on my Facebook Page on Mondays at 8 pm EST providing training and answering your questions.
Make sure you like the page and set notifications to see first so you don’t miss out on anything!
For on-demand training now head over to my YouTube Channel!